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The government commissioned a review of the impact of the packaging changes and found that smoking rates fell an additional 0.55 percentage points between December 2012 and September 2015 a drop that it attributed to the packaging changes only (and not the other anti-tobacco policies the country implemented around that time)

adults who smoked wanted to quit, with about half attempting, but less than 10% succeeded

Additionally, the packet should be covered in special health warnings (text plus image) and any other legally mandated information such as toxic constituents and tax-paid stamps

(Please note: Djarum Black is a registered Trademark of Djarum Corporation