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(Photo by Slim Aarons/Getty Images)
The artist rose to international prominence in the 1990s with his deceptively simple style that contrasts childlike innocence with complex emotional undertones of alienation
despite never being executed at full scale
handwriting and label
I Shop Therefore I Am, 1990 Los Angeles Artists (Photo by Slim Aarons/Getty Images)Shop Therefore I Am, 1990, is a photolithograph printed on a paper shopping bag from an edition of 9000. This work features Kruger's iconic text based visual style, presenting a philosophical twist on Descartes' "I think therefore I am" that critiques consumer culture and its impact on identity formation. Barbara Kruger's distinctive red, white, and black typography and graphic design sensibilities are fully represented in this piece, which
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